dallas-forth worth fertility center case study

 

challenges

DFWFA had virtually no engagement from former, current, or prospective patients on social media.

Very low quantity of online reviews despite being market leader for years.

Very low quantity of online reviews despite being market leader for years.

5% of new patients per month from social media.

5% of new patients per month from social media.

Outdated and little video on website.

Outdated and little video on website.

 

objectives



Increase quantity and quality of online reviews.

Increase quantity and quality of online reviews.

 
Engage new and former patients on Facebook and Instagram.

Engage new and former patients on Facebook and Instagram.


After

32 Google reviews.

32 Google reviews.

More than 55% of new patients read practice’s online reviews.

More than 55% of new patients read practice’s online reviews.

Over 20% new patients per month from social media.

Over 20% new patients per month from social media.

25,000 views from new patient videos within the first week.

25,000 views from new patient videos within the first week.


projects

 

we’re ready to build the fertility marketing system

that will maximize our physician capacity, increase our IVF volumes, grow our egg freezing and egg donor program, augment new patient visits, and fill our openings at satellite office.