Does everyone want to take a piece of your fertility center’s market share?

 

If you’re like most REI practices with 4 or less providers, you’ve likely thought the following:

  1. We want to sell shares to a private equity company, but we don’t want to lose a higher multiple because of inefficiencies

  2. We want to stop larger REI practices and consolidated networks from taking our  referrals from referring physicians.  

  3. We want to add a provider, but it’s difficult to recruit REIs 

  4. We’re losing revenue because patients drop out after the initial consult 

  5. Patients are canceling appointments with little to zero notice, and it’s wasting my clinic’s time and money.

  6. Competitors are capturing patients solely based on price, and we need to figure out how to demonstrate our clinic’s value


This is why we built a firm, exclusively devoted to the business development of fertility centers and businesses that serve the fertility field. We draw from our cumulative 20+ years of fertility expertise using strategic consultancy, digital media, workflow improvement, and concierge level service to help:

  1. Increase the % of patients that convert from consult to treatment

  2. Improve patient relations so you and your staff are more buy-in from patients

  3. Increase the attractiveness and value of your practice to potential investors and physician partners


Here’s How We’ve Helped Other Fertility Centers like Yours

 
 
 

Reproductive Health Center [RHC] is a single physician practice located in Tucson, Arizona. When a large new competitor entered the market, RHC saw patient volumes decrease two years in a row. Alarmed by the stark decrease in revenue, Dr. Scott Hutchinson consulted Fertility Bridge to stop the bleeding and increase clinic revenues fast.


 
 
 

Fertility Centers of San Antonio [FCSA] is a four physician practice located in San Antonio, Texas. In a mature market with larger, private equity-owned practices capturing new patients, FCSA saw an 18% decrease in new patient appointments and an 8% reduction in retrievals in one year.
Knowing this trend couldn’t continue, FCSA consulted Fertility Bridge.


How does the Fertility Bridge Methodology help fertility clinics with 4 doctors or fewer?

In our diagnosis, (the Goal and Competitive Diagnostic), we determine which treatment plan (Fertility Marketing Blueprint) you need. You may need a complete Blueprint, but most fertility centers with four physicians or fewer need one of these:

  1. New Patient Recoup

  2. IVF Conversion

  3. Brand Revival

 
 
 

If you are with an independent fertility center with four REI physicians are fewer, and you would like our advice on what you need to build these strategies, click on the blue button for more details about the Goal and Competitive Diagnostic.


Shall we begin?

 
 

NOTE: We only work with a limited number of clients per quarter. 
If we feel that you are not a good fit at this time, we will put you on our waitlist for future consideration.